cakes.com

cakes.com is SSL secured

Free website and domain report on cakes.com

Last Updated: 16th August, 2020 Update Now
Overview

Snoop Summary for cakes.com

This is a free and comprehensive report about cakes.com. Cakes.com is hosted in Ashburn, Virginia in United States on a server with an IP address of 18.214.214.243, where USD is the local currency and the local language is English. Cakes.com has the potential to be earning an estimated $5 USD per day from advertising revenue. If cakes.com was to be sold it would possibly be worth $3,432 USD (based on the daily revenue potential of the website over a 24 month period). Cakes.com is quite popular with an estimated 1,645 daily unique visitors. This report was last updated 16th August, 2020.

About cakes.com

Site Preview: cakes.com cakes.com
Title: The Magic of Cakes
Description: Personalize your perfect decorated cake to celebrate every event and occassion at Cakes.com. Order and pick up from a local bakery, supermarket or ice cream shop and enjoy!
Keywords and Tags: restaurants
Related Terms: birthday cakes, birthday cakes delivered, celebrate, diaper cakes, publix cakes, supermarket, supermarket sampler, supervalue supermarket, theme cakes, victoria cakes charlie mac
Fav Icon:
Age: Over 29 years old
Domain Created: 31st October, 1994
Domain Updated: 25th November, 2017
Domain Expires: 30th October, 2021
Review

Snoop Score

3/5 (Great!)

Valuation

$3,432 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 477,039
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 1,645
Monthly Visitors: 50,058
Yearly Visitors: 600,295
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $5 USD
Monthly Revenue: $143 USD
Yearly Revenue: $1,711 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: cakes.com 9
Domain Name: cakes 5
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 0.90 seconds
Load Time Comparison: Faster than 82% of sites

PageSpeed Insights

Avg. (All Categories) 73
Performance 77
Accessibility 100
Best Practices 69
SEO 100
Progressive Web App 19
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.cakes.com/
Updated: 16th August, 2020

2.32 seconds
First Contentful Paint (FCP)
20%
67%
13%

0.01 seconds
First Input Delay (FID)
95%
2%
3%

Simulate loading on desktop
77

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for cakes.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.7 s
The time taken for the first image or text on the page to be rendered.
Total Blocking Time — 30 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.019
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 2.1 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 90 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 0.7 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive cakes.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://cakes.com/
0
71.704000001773
238
0
301
text/html
https://www.cakes.com/
72.080999845639
685.61899987981
4758
11350
200
text/html
Document
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
700.08599990979
915.51700001583
17665
101383
200
text/css
Stylesheet
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
700.41699986905
729.53599994071
42548
128345
200
text/javascript
Script
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
700.63799992204
1031.3519998454
105226
413941
200
application/javascript
Script
https://newarc.imgix.net/ui/ic_close.svg
1044.1949998494
1119.9529999867
767
407
200
image/svg+xml
Image
https://newarc.imgix.net/ui/cakes-logo-2020-tagline.svg
1066.697999835
1148.9649999421
6513
21624
200
image/svg+xml
Image
https://newarc.imgix.net/ui/cakes-logo-2020.svg
1067.1769999899
1148.3589999843
3388
6977
200
image/svg+xml
Image
https://newarc.imgix.net/ui/ca-flag.svg
1067.3859999515
1149.3929999415
1005
920
200
image/svg+xml
Image
https://newarc.imgix.net/ui/us-flag.svg
1067.5249998458
1145.2059999574
2712
8460
200
image/svg+xml
Image
https://newarc.imgix.net/ui/gb-flag.svg
1067.703000037
1123.2089998666
1067
1410
200
image/svg+xml
Image
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
1067.8779999726
1169.8049998377
183673
183217
200
image/png
Image
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
1068.002999993
1150.1279999502
44964
44509
200
image/png
Image
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
1068.2569998316
1202.2839998826
345636
345180
200
image/png
Image
https://newarc.imgix.net/ui/1028px-Safari_logo.png
1068.4020000044
1200.2409999259
241966
241509
200
image/png
Image
https://www.cakes.com/assets/unsupported_browser_modal-803aa2b266e2f6407b52cb5398234fb861456c0a1d059de076ea90f345ebddbd.js
917.33999992721
1105.3420000244
507
380
200
application/javascript
Script
https://tms.decopactech.com/js/container_XzDEI94i.js
1072.7689999621
1291.0249999259
105516
105243
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
1073.437999934
1145.8610000554
57748
186908
200
application/javascript
Script
https://newarc.imgix.net/ui/globe.svg
1080.1480000373
1159.5860000234
1063
1034
200
image/svg+xml
Image
https://www.cakes.com/assets/global_background-934893db0b01d001537f99b0aacbcee516a7e735c7a6093054ba693f075f4078.jpg
1080.5849998724
1590.5639999546
193423
193191
200
image/jpeg
Image
https://www.cakes.com/assets/louis_george_cafe-df00c2513b0dc4f69e471169c9bc857c0a5079103cd51c05ae0232820b19c0b7.woff2
1082.5259999838
1321.5179999825
20043
19800
200
application/font-woff2
Font
https://www.cakes.com/assets/louis_george_cafe_bold-654d7a5f89659762a14b8f95a7f3e42a6bbd5ba5f9440524a115e1af379b8c2f.woff2
1083.4999999497
1292.3449999653
21311
21068
200
application/font-woff2
Font
https://static.hotjar.com/c/hotjar-915111.js?sv=7
1210.288999835
1326.1469998397
3344
7953
200
application/javascript
Script
https://a.opmnstr.com/app/js/api.min.js
1235.3999998886
1333.4139999934
61200
204262
200
application/javascript
Script
https://rum-static.pingdom.net/pa-5cf1515ed92acb0017000223.js
1309.5579999499
1331.3259999268
3511
6294
200
application/javascript
Script
https://tms.decopactech.com/js/
1312.2910000384
1425.3799999133
24135
70428
200
application/javascript
Script
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
1313.9269999228
1335.6339999009
5034
12048
200
application/javascript
Script
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
1335.4899999686
1705.2710000426
71662
365038
200
application/javascript
Script
https://cdn.cookielaw.org/consent/cb07d3f6-56c7-4aec-af91-e770de6f89d9/cb07d3f6-56c7-4aec-af91-e770de6f89d9.json
1347.4119999446
1368.9999999478
2221
2293
200
application/x-javascript
XHR
https://api.omappapi.com/v2/embed/68911
1366.8700000271
1466.8039998505
13006
113160
200
application/json
XHR
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
1373.3059999067
1400.9159998968
786
168
200
text/javascript
Script
https://vars.hotjar.com/box-469cf41adb11dc78be68c1ae7f9457a4.html
1388.6489998549
1483.1809999887
1352
2063
200
text/html
Document
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
1415.8649998717
1451.9700000528
69084
328061
200
application/javascript
Script
https://tms.decopactech.com/js/?action_name=Cakes.com%20%7C%20Personalized%20Online%20Cake%20Ordering%20with%20Local%20Bakeries&idsite=1&rec=1&r=586315&h=23&m=15&s=17&url=https%3A%2F%2Fwww.cakes.com%2F&_id=8b2baf15c6f4f369&_idts=1597558518&_idvc=1&_idn=1&_refts=0&_viewts=1597558518&send_image=1&cookie=1&res=800x600&dimension1=NO_ID_PRESENT&dimension3=consumer%20-%20no%20role%20assigned&dimension4=internal%20decopac%20user&dimension6=https%3A%2F%2Fwww.cakes.com%2F&dimension8=en&dimension9=796db9ae-d5a4-4920-a272-9bc16256f219&dimension10=f&dimension11=cakes.com&dimension12=PROD&dimension13=US%7C%7C&gt_ms=614&pv_id=6V2p6B
1450.93000005
1636.9049998466
383
43
200
image/gif
Image
https://cdn.cookielaw.org/consent/cb07d3f6-56c7-4aec-af91-e770de6f89d9/874553fd-66e5-4212-ad4c-112c0addbb43/en.json
1474.1569999605
1499.3759999052
15154
53726
200
application/x-javascript
Fetch
https://ajax.googleapis.com/ajax/libs/webfont/1.5.18/webfont.js
1480.266999919
1483.7050000206
7182
16587
200
text/javascript
Script
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otFlat.json
1537.4979998451
1557.620999869
4806
22271
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otPcList.json
1538.2299998309
1568.9809999894
23176
106462
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otCookieSettingsButton.json
1538.8650000095
1560.220999876
3441
7875
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
1573.8349999301
1595.1320000459
15835
78581
200
application/javascript
Script
https://cdn.cookielaw.org/vendorlist/iab2Data.json
1613.5109998286
1645.593999885
23594
149898
200
application/x-javascript
XHR
https://in.hotjar.com/api/v2/client/sites/915111/visit-data?sv=7
1885.3449998423
1990.3039999772
455
195
200
application/json
XHR
https://rum-collector-2.pingdom.net/img/beacon.gif?id=5cf1515ed92acb0017000223&sAW=800&sAH=600&bIW=1350&bIH=940&pD=24&dPR=1&or=landscape-primary&nT=0&rC=0&nS=0&cS=72&cE=72&dLE=72&dLS=72&fS=72&hS=-1&rE=-1&rS=-1&reS=72&resS=686&resE=686&uEE=-1&uES=-1&dL=692&dI=1109&dCLES=1109&dCLEE=1110&dC=1874&lES=1874&lEE=1876&s=nt&title=Cakes.com%20%7C%20Personalized%20Online%20Cake%20Ordering%20with%20Local%20Bakeries&path=https%3A%2F%2Fwww.cakes.com%2F&ref=&sId=1392v20o&sST=1597558518&sIS=1&rV=0&v=1.4.1
1950.8320000023
2065.3649999294
213
0
200
text/plain
XHR
https://ws3.hotjar.com/api/v2/sites/915111/recordings/content
2005.6369998492
3007.4999998324
397
69
200
application/json
XHR
https://fonts.googleapis.com/css?family=Open+Sans:600,400
2030.4039998446
2048.5979998484
1690
4982
200
text/css
Stylesheet
https://fonts.gstatic.com/s/opensans/v17/mem5YaGs126MiZpBA-UNirkOUuhpKKSTjw.woff2
2062.3359999154
2064.602999948
9772
9180
200
font/woff2
Font
https://fonts.gstatic.com/s/opensans/v17/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
2063.3499999531
2066.2179999053
9725
9132
200
font/woff2
Font
https://z.omappapi.com/v3/i?aid=68911&cid=ghh4f3auoijxj2d9gvsa&sid=5e4d65b32e972&rt=false&dv=desktop&cty=floating&url=&v=5
3554.7799998894
3595.0299999677
201
0
204
text/plain
XHR
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
715.706
8.64
768.094
22.08
1070.883
30.631
1101.538
20.955
1125.297
7.027
1147.13
5.246
1194.524
15.896
1214.951
40.117
1255.215
7.034
1327.335
14.059
1351.918
5.677
1366.725
5.543
1372.696
22.472
1429.121
13.671
1458.049
19.441
1488.646
12.506
1501.882
32.697
1536.252
6.291
1549.988
15.99
1626.552
14.098
1674.562
173.508
1848.143
9.444
1867.934
28.753
1904.914
64.764
2017.683
20.474
2041.62
5.621
2051.618
17.998
2085.185
11.268
2102.081
7.818
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Defer offscreen images — Potential savings of 3 KiB
Time to Interactive can be slowed down by resources on the page. Cakes.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/cakes-logo-2020.svg
3388
3388
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Cakes.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 39 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Cakes.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
40371
Remove unused CSS — Potential savings of 34 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Cakes.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
20432
17621
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
17665
16746
Efficiently encode images — Potential savings of 6 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.cakes.com/assets/global_background-934893db0b01d001537f99b0aacbcee516a7e735c7a6093054ba693f075f4078.jpg
193191
5833
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Cakes.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
(Start) http://cakes.com/
0
https://www.cakes.com/
190
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 1,732 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345636
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241966
https://www.cakes.com/assets/global_background-934893db0b01d001537f99b0aacbcee516a7e735c7a6093054ba693f075f4078.jpg
193423
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183673
https://tms.decopactech.com/js/container_XzDEI94i.js
105516
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
71662
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
69084
https://a.opmnstr.com/app/js/api.min.js
61200
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
57748
Avoids an excessive DOM size — 661 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
661
Maximum DOM Depth
22
Maximum Child Elements
23
Avoid chaining critical requests — 4 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Cakes.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
189.89
148.284
1.729
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
185.777
159.934
5.377
https://www.cakes.com/
162.851
8.423
1.743
Unattributable
110.145
20.008
0.14
https://a.opmnstr.com/app/js/api.min.js
90.055
66.998
3.093
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
68.995
59.971
5.689
Minimizes main-thread work — 1.0 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
563.738
Other
162.063
Style & Layout
95.607
Rendering
65.058
Script Parsing & Compilation
44.468
Parse HTML & CSS
30.29
Garbage Collection
17.437
Keep request counts low and transfer sizes small — 48 requests • 1,732 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
48
1773096
Image
13
1026560
Script
15
573318
Other
12
86902
Font
4
60851
Stylesheet
2
19355
Document
2
6110
Media
0
0
Third-party
40
1409925
Minimize third-party usage — Third-party code blocked the main thread for 40 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
163131
31.697
77210
12.854
61200
0
57748
0
42548
0
21187
0
7182
0
3724
0
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.014598581560284
0.0041142631993696
0.00030763110126875
0.00016674546887313
5.4380398016195E-5
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 2 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
2994
87
https://a.opmnstr.com/app/js/api.min.js
2884
65

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Speed Index — 2.0 s
The time taken for the page contents to be visibly populated.
Time to Interactive — 2.6 s
The time taken for the page to become fully interactive.

Opportunities

Eliminate render-blocking resources — Potential savings of 300 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Cakes.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
17665
110
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
150
Properly size images — Potential savings of 788 KiB
Images can slow down the page's load time. Cakes.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345180
342103
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241509
238733
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183217
181677
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
44509
44158
Remove unused JavaScript — Potential savings of 201 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
84390
https://a.opmnstr.com/app/js/api.min.js
61200
27511
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
71662
25566
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
42548
23904
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
69084
23354
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
57748
20806
Serve images in next-gen formats — Potential savings of 729 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345180
307090
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241509
163487
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183217
146921
https://www.cakes.com/assets/global_background-934893db0b01d001537f99b0aacbcee516a7e735c7a6093054ba693f075f4078.jpg
193191
112867
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
44509
15791
Enable text compression — Potential savings of 87 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://tms.decopactech.com/js/container_XzDEI94i.js
105243
89072

Metrics

Largest Contentful Paint — 2.8 s
The timing of the largest text or image that is painted.

Opportunities

Reduce initial server response time — Root document took 610 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
Preload key requests — Potential savings of 870 ms
Key requests can be preloaded by using '<link rel=preload>'. Cakes.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://www.cakes.com/assets/louis_george_cafe-df00c2513b0dc4f69e471169c9bc857c0a5079103cd51c05ae0232820b19c0b7.woff2
870
https://www.cakes.com/assets/louis_george_cafe_bold-654d7a5f89659762a14b8f95a7f3e42a6bbd5ba5f9440524a115e1af379b8c2f.woff2
870

Diagnostics

Serve static assets with an efficient cache policy — 8 resources found
Cakes.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://tms.decopactech.com/js/container_XzDEI94i.js
0
105516
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
786
https://static.hotjar.com/c/hotjar-915111.js?sv=7
60000
3344
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
1800000
42548
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
14400000
69084
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
14400000
15835
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
14400000
5034
https://rum-static.pingdom.net/pa-5cf1515ed92acb0017000223.js
86400000
3511
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://fonts.gstatic.com/s/opensans/v17/mem5YaGs126MiZpBA-UNirkOUuhpKKSTjw.woff2
2.2670000325888
https://fonts.gstatic.com/s/opensans/v17/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
2.8679999522865
100

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of cakes.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Cakes.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Cakes.com may provide relevant information that dialogue cannot, by using audio descriptions.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
69

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that cakes.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Google Maps
3.41.8
WebFont Loader
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://cakes.com/
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Displays images with incorrect aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
URL Aspect Ratio (Displayed) Aspect Ratio (Actual)
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
110 x 110 (1.00)
1200 x 1280 (0.94)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
110 x 110 (1.00)
1200 x 1131 (1.06)

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
URL Description
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
WebSocket connection to 'wss://ws3.hotjar.com/api/v1/client/ws' failed: Error in connection establishment: net::ERR_NAME_NOT_RESOLVED
100

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for cakes.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of cakes.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
19

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of cakes.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of cakes.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive on simulated mobile network at 11.9 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://cakes.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 66
Performance 31
Accessibility 100
Best Practices 77
SEO 100
Progressive Web App 21
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.cakes.com/
Updated: 16th August, 2020

2.50 seconds
First Contentful Paint (FCP)
21%
63%
16%

0.02 seconds
First Input Delay (FID)
88%
8%
4%

Simulate loading on mobile
31

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for cakes.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Defer offscreen images — Potential savings of 6 KiB
Time to Interactive can be slowed down by resources on the page. Cakes.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/cakes-logo-2020-tagline.svg
6512
6512
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Cakes.com should consider minifying CSS files.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 490 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Cakes.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
(Start) http://cakes.com/
0
https://www.cakes.com/
630
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.

Diagnostics

Avoids enormous network payloads — Total size was 1,541 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345635
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241965
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183673
https://tms.decopactech.com/js/container_XzDEI94i.js
105516
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
71664
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
69084
https://a.opmnstr.com/app/js/api.min.js
61200
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
57721
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
44964
Avoids an excessive DOM size — 661 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
661
Maximum DOM Depth
22
Maximum Child Elements
23
Avoid chaining critical requests — 4 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Cakes.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 46 requests • 1,541 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
46
1578421
Image
11
832070
Script
15
573281
Other
12
86728
Font
4
60851
Stylesheet
2
19363
Document
2
6128
Media
0
0
Third-party
39
1408666
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 1 element found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.00026275634765625
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 17 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
11827
458
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
4207
196
https://a.opmnstr.com/app/js/api.min.js
8810
191
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
9001
146
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
5820
145
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
3690
110
https://a.opmnstr.com/app/js/api.min.js
7470
110
https://tms.decopactech.com/js/
7020
110
Unattributable
9520
97
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
5965
89
https://tms.decopactech.com/js/container_XzDEI94i.js
5640
74
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
7350
70
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
9450
70
https://a.opmnstr.com/app/js/api.min.js
9147
69
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
4140
67
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
11130
67
https://www.cakes.com/
1410
51

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://cakes.com/
0
15.993000008166
227
0
301
text/html
https://www.cakes.com/
16.362000023946
502.09200009704
4776
11350
200
text/html
Document
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
524.0899999626
727.26999991573
17665
101383
200
text/css
Stylesheet
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
524.27900000475
575.52600000054
42548
128345
200
text/javascript
Script
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
524.58199998364
847.13199990802
105226
413941
200
application/javascript
Script
https://newarc.imgix.net/ui/ic_close.svg
850.67100008018
883.66999989375
767
407
200
image/svg+xml
Image
https://newarc.imgix.net/ui/cakes-logo-2020-tagline.svg
863.54800011031
894.07499996014
6512
21624
200
image/svg+xml
Image
https://newarc.imgix.net/ui/cakes-logo-2020.svg
891.78800000809
910.72900011204
3388
6977
200
image/svg+xml
Image
https://newarc.imgix.net/ui/ca-flag.svg
891.91700005904
926.08699994162
1005
920
200
image/svg+xml
Image
https://newarc.imgix.net/ui/us-flag.svg
892.02699996531
963.0209999159
2711
8460
200
image/svg+xml
Image
https://newarc.imgix.net/ui/gb-flag.svg
892.8559999913
962.58000005037
1067
1410
200
image/svg+xml
Image
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
892.95000000857
925.16799992882
183673
183217
200
image/png
Image
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
893.35000002757
916.08199989423
44964
44509
200
image/png
Image
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
893.56900006533
982.54600004293
345635
345180
200
image/png
Image
https://newarc.imgix.net/ui/1028px-Safari_logo.png
893.74900003895
966.65799990296
241965
241509
200
image/png
Image
https://www.cakes.com/assets/unsupported_browser_modal-803aa2b266e2f6407b52cb5398234fb861456c0a1d059de076ea90f345ebddbd.js
730.19600007683
848.49100001156
507
380
200
application/javascript
Script
https://tms.decopactech.com/js/container_XzDEI94i.js
896.70099993236
1007.7819998842
105516
105243
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
897.75900007226
922.04699991271
57721
186908
200
application/javascript
Script
https://www.cakes.com/assets/louis_george_cafe-df00c2513b0dc4f69e471169c9bc857c0a5079103cd51c05ae0232820b19c0b7.woff2
908.53599994443
1081.9860000629
20043
19800
200
application/font-woff2
Font
https://www.cakes.com/assets/louis_george_cafe_bold-654d7a5f89659762a14b8f95a7f3e42a6bbd5ba5f9440524a115e1af379b8c2f.woff2
908.79400004633
1072.6260000374
21311
21068
200
application/font-woff2
Font
https://static.hotjar.com/c/hotjar-915111.js?sv=7
1048.4019999858
1142.7440000698
3327
7953
200
application/javascript
Script
https://a.opmnstr.com/app/js/api.min.js
1077.1649999078
1175.1840000506
61200
204262
200
application/javascript
Script
https://rum-static.pingdom.net/pa-5cf1515ed92acb0017000223.js
1103.4029999282
1139.2560000531
3511
6294
200
application/javascript
Script
https://tms.decopactech.com/js/
1106.8200001027
1196.4360000566
24135
70428
200
application/javascript
Script
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
1108.8010000531
1132.9039998818
5034
12048
200
application/javascript
Script
https://cdn.cookielaw.org/consent/cb07d3f6-56c7-4aec-af91-e770de6f89d9/cb07d3f6-56c7-4aec-af91-e770de6f89d9.json
1142.0980000403
1169.145999942
2221
2293
200
application/x-javascript
XHR
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
1147.459999891
1517.3400000203
71664
365038
200
application/javascript
Script
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
1172.988000093
1199.0139998961
791
168
200
text/javascript
Script
https://api.omappapi.com/v2/embed/68911
1211.5619999822
1300.0010000542
13000
113160
200
application/json
XHR
https://vars.hotjar.com/box-469cf41adb11dc78be68c1ae7f9457a4.html
1223.1729999185
1328.0839999206
1352
2063
200
text/html
Document
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
1240.5550000258
1276.3700000942
69084
328061
200
application/javascript
Script
https://tms.decopactech.com/js/?action_name=Cakes.com%20%7C%20Personalized%20Online%20Cake%20Ordering%20with%20Local%20Bakeries&idsite=1&rec=1&r=993985&h=23&m=15&s=32&url=https%3A%2F%2Fwww.cakes.com%2F&_id=49d35169898b168b&_idts=1597558533&_idvc=1&_idn=1&_refts=0&_viewts=1597558533&send_image=1&cookie=1&res=360x640&dimension1=NO_ID_PRESENT&dimension3=consumer%20-%20no%20role%20assigned&dimension4=internal%20decopac%20user&dimension6=https%3A%2F%2Fwww.cakes.com%2F&dimension8=en&dimension9=a6f60e4d-f4e4-4674-9bd0-e6ca49e06601&dimension10=f&dimension11=cakes.com&dimension12=PROD&dimension13=US%7C%7C&gt_ms=486&pv_id=CZ1YwB
1267.7470000926
1369.4299999624
383
43
200
image/gif
Image
https://cdn.cookielaw.org/consent/cb07d3f6-56c7-4aec-af91-e770de6f89d9/874553fd-66e5-4212-ad4c-112c0addbb43/en.json
1305.8869999368
1330.675000092
15154
53726
200
application/x-javascript
Fetch
https://ajax.googleapis.com/ajax/libs/webfont/1.5.18/webfont.js
1314.1409999225
1317.645000061
7182
16587
200
text/javascript
Script
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otFlat.json
1405.8149999473
1427.922999952
4806
22271
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otPcList.json
1407.0170000196
1435.0650000852
23176
106462
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/assets/otCookieSettingsButton.json
1407.5990000274
1442.6190000959
3441
7875
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
1447.3300001118
1473.0299999937
15835
78581
200
application/javascript
Script
https://cdn.cookielaw.org/vendorlist/iab2Data.json
1495.2010000125
1530.6460000575
23594
149898
200
application/x-javascript
XHR
https://in.hotjar.com/api/v2/client/sites/915111/visit-data?sv=7
1814.7440000903
1919.4000000134
454
199
200
application/json
XHR
https://vc.hotjar.io/sessions/915111?s=0.25
1821.1360001005
1935.1959999185
241
0
204
text/plain
XHR
https://rum-collector-2.pingdom.net/img/beacon.gif?id=5cf1515ed92acb0017000223&sAW=360&sAH=640&bIW=360&bIH=640&pD=24&dPR=3&or=portrait-primary&nT=0&rC=0&nS=0&cS=17&cE=17&dLE=17&dLS=17&fS=17&hS=-1&rE=-1&rS=-1&reS=17&resS=503&resE=503&uEE=-1&uES=-1&dL=509&dI=985&dCLES=985&dCLEE=987&dC=1570&lES=1570&lEE=1572&s=nt&title=Cakes.com%20%7C%20Personalized%20Online%20Cake%20Ordering%20with%20Local%20Bakeries&path=https%3A%2F%2Fwww.cakes.com%2F&ref=&sId=9dbcmzzb&sST=1597558532&sIS=1&rV=0&v=1.4.1
1841.628999915
1944.2960000597
213
0
200
text/plain
XHR
https://fonts.googleapis.com/css?family=Open+Sans:600,400
1857.4810000136
1878.3710000571
1698
4982
200
text/css
Stylesheet
https://fonts.gstatic.com/s/opensans/v17/mem5YaGs126MiZpBA-UNirkOUuhpKKSTjw.woff2
1915.6110000331
1918.4499999974
9772
9180
200
font/woff2
Font
https://fonts.gstatic.com/s/opensans/v17/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
1917.0480000321
1919.8199999519
9725
9132
200
font/woff2
Font
https://z.omappapi.com/v3/i?aid=68911&cid=ghh4f3auoijxj2d9gvsa&sid=5e4d65b32e972&rt=false&dv=mobile&cty=floating&url=&v=5
3413.9030000661
3510.7549999375
201
0
204
text/plain
XHR
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
536.484
12.872
620.12
27.519
760.662
5.745
894.937
36.17
931.134
44.444
975.599
10.536
1001.894
12.134
1032.352
16.871
1051.795
48.901
1100.914
7.768
1116.082
6.762
1122.888
18.376
1143.355
5.436
1166.162
6.863
1216.877
27.512
1253.923
17.415
1271.578
27.465
1320.114
17.437
1338.509
47.832
1386.438
6.516
1397.007
8.404
1415.947
24.223
1509.816
16.874
1560.562
36.426
1603.539
229.115
1837.033
22.485
1867.107
5.314
1873.756
7.582
1884.522
6.545
1900.436
34.645
1941.382
14.263
1965.877
9.268
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Metrics

First Contentful Paint — 2.6 s
The time taken for the first image or text on the page to be rendered.

Other

First Meaningful Paint — 2.6 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 90 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive cakes.com as laggy when the latency is higher than 0.05 seconds.
First Contentful Paint (3G) — 5154 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Minify JavaScript — Potential savings of 39 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Cakes.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
40371
Remove unused CSS — Potential savings of 34 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Cakes.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
20432
18090
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
17665
16712

Diagnostics

Reduce JavaScript execution time — 2.9 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
987.38
741.908
6.908
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
775.144
696.684
24.332
https://www.cakes.com/
685.988
35.948
9.468
Unattributable
519.304
115.924
0.764
https://a.opmnstr.com/app/js/api.min.js
509.444
345.832
15.148
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
336.964
70.54
34.984
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
322.116
283.728
23.284
https://tms.decopactech.com/js/
115.08
105.448
6.672
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
110.076
91.024
14.908
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
107.528
91.08
8.48
https://tms.decopactech.com/js/container_XzDEI94i.js
74.444
59.216
10.42
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
69.916
35.196
24.34
https://vars.hotjar.com/box-469cf41adb11dc78be68c1ae7f9457a4.html
52.188
17.816
5.964

Metrics

Speed Index — 6.9 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 12.0 s
The timing of the largest text or image that is painted.
Time to Interactive — 10.8 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,020 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 9.3 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 460 ms
Users could experience a delay when interacting with the page.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,180 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Cakes.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.cakes.com/assets/application-d0fce4885bb2b9c29b298097d7a3c1586565f0dc2a0af9bcae7b3cab136a57ba.css
17665
330
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
630
Properly size images — Potential savings of 743 KiB
Images can slow down the page's load time. Cakes.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345180
323975
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241509
222380
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183217
172609
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
44509
42093
Remove unused JavaScript — Potential savings of 205 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.cakes.com/assets/application-44d4f9e8e235de2a8a4a601384cc2986619bfdfd6c53f89096e0fd2b47369f32.js
105226
84390
https://script.hotjar.com/modules.fde1c85c7473045cc873.js
71664
30071
https://a.opmnstr.com/app/js/api.min.js
61200
27335
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
42548
23904
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
69084
23354
https://www.googletagmanager.com/gtm.js?id=GTM-M3DMLH
57721
20796
Serve images in next-gen formats — Potential savings of 618 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
345180
307090
https://newarc.imgix.net/ui/1028px-Safari_logo.png
241509
163487
https://newarc.imgix.net/ui/1200px-Google_Chrome_logo.png
183217
146921
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
44509
15791
Enable text compression — Potential savings of 87 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://tms.decopactech.com/js/container_XzDEI94i.js
105243
89072
Preload key requests — Potential savings of 5,130 ms
Key requests can be preloaded by using '<link rel=preload>'. Cakes.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://www.cakes.com/assets/louis_george_cafe_bold-654d7a5f89659762a14b8f95a7f3e42a6bbd5ba5f9440524a115e1af379b8c2f.woff2
5130
https://www.cakes.com/assets/louis_george_cafe-df00c2513b0dc4f69e471169c9bc857c0a5079103cd51c05ae0232820b19c0b7.woff2
4980

Diagnostics

Serve static assets with an efficient cache policy — 8 resources found
Cakes.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://tms.decopactech.com/js/container_XzDEI94i.js
0
105516
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
791
https://static.hotjar.com/c/hotjar-915111.js?sv=7
60000
3327
https://maps.googleapis.com/maps/api/js?key=AIzaSyBW6IvPeB-Is05cXvhvx4yMW6up_ZM_7KA&libraries=places
1800000
42548
https://cdn.cookielaw.org/scripttemplates/6.3.0/otBannerSdk.js
14400000
69084
https://cdn.cookielaw.org/scripttemplates/6.3.0/otTCF.js
14400000
15835
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
14400000
5034
https://rum-static.pingdom.net/pa-5cf1515ed92acb0017000223.js
86400000
3511
Minimize main-thread work — 4.8 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
2757.256
Other
740.316
Style & Layout
606.096
Rendering
249.34
Script Parsing & Compilation
200.088
Parse HTML & CSS
150.548
Garbage Collection
80.26
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://fonts.gstatic.com/s/opensans/v17/mem5YaGs126MiZpBA-UNirkOUuhpKKSTjw.woff2
2.8389999642968
https://fonts.gstatic.com/s/opensans/v17/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
2.771999919787
Reduce the impact of third-party code — Third-party code blocked the main thread for 980 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
163136
575.468
61200
162.012
57721
130.264
77038
76.56
42548
39.672
21195
0
7182
0
3724
0
100

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of cakes.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Cakes.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Cakes.com may provide relevant information that dialogue cannot, by using audio descriptions.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
77

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that cakes.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Google Maps
3.41.8
WebFont Loader
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://cakes.com/
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Displays images with incorrect aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
URL Aspect Ratio (Displayed) Aspect Ratio (Actual)
https://newarc.imgix.net/ui/1200px-Microsoft_Edge_logo.png
110 x 110 (1.00)
1200 x 1280 (0.94)
https://newarc.imgix.net/ui/1200px-Firefox_logo.png
110 x 110 (1.00)
1200 x 1131 (1.06)
100

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for cakes.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of cakes.com on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
100.00%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
21

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of cakes.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of cakes.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive at 10.8 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://cakes.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest does not meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 18.214.214.243
Continent: North America
Country: United States
United States Flag
Region: Virginia
City: Ashburn
Longitude: -77.4728
Latitude: 39.0481
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon Technologies Inc.
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
Network Solutions, LLC 162.159.133.53
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 4/5
WOT Trustworthiness: 79/100
WOT Child Safety: 96/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: www.decopac.com
Issued By: Go Daddy Secure Certificate Authority - G2
Valid From: 21st November, 2018
Valid To: 21st November, 2020
Subject: CN = www.decopac.com
Hash: 15bbe899
Issuer: CN = Go Daddy Secure Certificate Authority - G2
OU = http://certs.godaddy.com/repository/
O = GoDaddy.com, Inc.
S = US
Version: 2
Serial Number: 14175725500668857354
Serial Number (Hex): C4BA4B3C94D04C0A
Valid From: 21st November, 2024
Valid To: 21st November, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:40:C2:BD:27:8E:CC:34:83:30:A2:33:D7:FB:6C:B3:F0:B4:2C:80:CE
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl.godaddy.com/gdig2s1-890.crl

Certificate Policies: Policy: 2.16.840.1.114413.1.7.23.1
CPS: http://certificates.godaddy.com/repository/
Policy: 2.23.140.1.2.1

Authority Information Access: OCSP - URI:http://ocsp.godaddy.com/
CA Issuers - URI:http://certificates.godaddy.com/repository/gdig2.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : A4:B9:09:90:B4:18:58:14:87:BB:13:A2:CC:67:70:0A:
3C:35:98:04:F9:1B:DF:B8:E3:77:CD:0E:C8:0D:DC:10
Timestamp : Nov 21 18:34:31.696 2018 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:35:BE:51:7B:65:24:0B:3D:FF:7D:40:F2:
9D:50:6B:E4:07:70:2F:CF:43:9C:07:F8:49:7C:5D:51:
34:61:D8:61:02:20:27:60:F9:B6:5E:FF:EA:9A:9E:D3:
5C:20:7A:49:49:D4:9B:BE:93:1C:51:9F:59:CF:28:C1:
31:82:34:A7:15:CF
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : EE:4B:BD:B7:75:CE:60:BA:E1:42:69:1F:AB:E1:9E:66:
A3:0F:7E:5F:B0:72:D8:83:00:C4:7B:89:7A:A8:FD:CB
Timestamp : Nov 21 18:34:32.614 2018 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:37:7E:61:62:7D:08:B1:5F:70:C4:39:AE:
E7:46:05:B0:9D:9F:05:09:0D:D2:F8:90:F1:AF:C6:4F:
84:20:8C:C5:02:21:00:F8:E8:AC:BF:57:37:16:BC:10:
75:A9:96:70:8B:04:9F:79:49:51:23:D2:FC:FC:9F:FE:
75:FF:B7:27:A9:1B:62
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5E:A7:73:F9:DF:56:C0:E7:B5:36:48:7D:D0:49:E0:32:
7A:91:9A:0C:84:A1:12:12:84:18:75:96:81:71:45:58
Timestamp : Nov 21 18:34:33.889 2018 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:E9:24:B3:8F:30:E9:04:CD:5E:C5:B7:
1E:50:C2:30:03:13:B1:F4:13:22:06:85:A3:AB:F9:61:
4E:5C:03:42:FE:02:20:10:7A:5E:75:99:1E:00:2E:55:
19:F7:87:55:20:29:A4:A9:6E:5D:76:69:4A:49:2B:36:
10:FA:3A:89:AC:7C:64
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:b2c.dqa.decopac.com
DNS:b2c.nqa.decopac.com
DNS:b2c.production.decopac.com
DNS:cakes.com
DNS:deco-cms.demo.decopac.com
DNS:deco-cms.dqa.decopac.com
DNS:deco-cms.nqa.decopac.com
DNS:deco-cms.production.decopac.com
DNS:deco-coordinator.demo.decopac.com
DNS:deco-coordinator.dqa.decopac.com
DNS:deco-coordinator.nqa.decopac.com
DNS:deco-coordinator.production.decopac.com
DNS:decopac.com
DNS:demo.cakes.com
DNS:make-qa.cakes.com
DNS:order.cakes.com
DNS:order.demo.decopac.com
DNS:order.dqa.decopac.com
DNS:order.nqa.decopac.com
DNS:order.production.decopac.com
DNS:qa.cakes.com
DNS:www.cakes.com
DNS:www.dqa.decopac.com
DNS:www.nqa.decopac.com
DNS:www.production.decopac.com
DNS:www.decopac.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
cakes.com. 18.214.214.243 IN 299

NS Records

Host Nameserver Class TTL
cakes.com. ns-1231.awsdns-25.org. IN 21599
cakes.com. ns-2040.awsdns-63.co.uk. IN 21599
cakes.com. ns-319.awsdns-39.com. IN 21599
cakes.com. ns-567.awsdns-06.net. IN 21599

MX Records

Priority Host Server Class TTL
10 cakes.com. cakes-com.mail.protection.outlook.com. IN 59

SOA Records

Domain Name Primary NS Responsible Email TTL
cakes.com. ns-319.awsdns-39.com. awsdns-hostmaster.amazon.com. 899

TXT Records

Host Value Class TTL
cakes.com. 7f3jl5aabiet0n1aoihpjopb8a IN 299
cakes.com. MS=ms81380823 IN 299
cakes.com. google-site-verification=nFw1v8pCUO-Rvp3XQxOOTMPsH81GUJ7FaC4IGCCBQLc IN 299
cakes.com. sI5iLsZYtl/gNLGWM8eSocuF6U4MAc9XcnnsG3EtdWAR6kpXrZjIWB8RmDv8zDFWEYPKyDcOu/ugBGGc3SovMw== IN 299
cakes.com. v=spf1 IN 299
cakes.com. v=spf1 IN 299

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Server: nginx
Date: 16th August, 2020
Content-Type: text/html; charset=utf-8
Cache-Control: max-age=0, private, must-revalidate
Connection: keep-alive
X-Frame-Options: SAMEORIGIN
X-XSS-Protection: 1; mode=block
X-Content-Type-Options: nosniff
X-Download-Options: noopen
X-Permitted-Cross-Domain-Policies: none
Referrer-Policy: strict-origin-when-cross-origin
ETag: W/"0faab301473cc753480a275de3a9223b"
Set-Cookie: *
X-Request-Id: 3384a0b8-56c4-4758-8ce1-cb2c33b07ed2
X-Runtime: 0.389926
Vary: Accept-Encoding

Whois Lookup

Created: 31st October, 1994
Changed: 25th November, 2017
Expires: 30th October, 2021
Registrar: Network Solutions, LLC
Status: clientTransferProhibited
Nameservers: ns-1231.awsdns-25.org
ns-2040.awsdns-63.co.uk
ns-319.awsdns-39.com
ns-567.awsdns-06.net
Owner Name: Decopac, Inc.
Owner Organization: Decopac, Inc.
Owner Street: 3500 THURSTON AVE
Owner Post Code: 55303-1061
Owner City: ANOKA
Owner State: MN
Owner Country: US
Owner Phone: +1.8002702253
Owner Email: webmaster@decopac.com
Admin Name: Inc., DecoPac
Admin Organization: DecoPac, Inc.
Admin Street: 3500 THURSTON AVE
Admin Post Code: 55303-1061
Admin City: ANOKA
Admin State: MN
Admin Country: US
Admin Phone: +1.8002702253
Admin Email: webmaster@decopac.com
Tech Name: Inc., DecoPac
Tech Organization: DecoPac, Inc.
Tech Street: 3500 THURSTON AVE
Tech Post Code: 55303-1061
Tech City: ANOKA
Tech State: MN
Tech Country: US
Tech Phone: +1.8002702253
Tech Email: webmaster@decopac.com
Full Whois: Domain Name: CAKES.COM
Registry Domain ID: 727_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.networksolutions.com
Registrar URL: http://networksolutions.com
Updated Date: 2017-11-25T18:19:49Z
Creation Date: 1994-10-31T05:00:00Z
Registrar Registration Expiration Date: 2021-10-30T04:00:00Z
Registrar: Network Solutions, LLC
Registrar IANA ID: 2
Reseller:
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID:
Registrant Name: Decopac, Inc.
Registrant Organization: Decopac, Inc.
Registrant Street: 3500 THURSTON AVE
Registrant City: ANOKA
Registrant State/Province: MN
Registrant Postal Code: 55303-1061
Registrant Country: US
Registrant Phone: +1.8002702253
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: webmaster@decopac.com
Registry Admin ID:
Admin Name: Inc., DecoPac
Admin Organization: DecoPac, Inc.
Admin Street: 3500 THURSTON AVE
Admin City: ANOKA
Admin State/Province: MN
Admin Postal Code: 55303-1061
Admin Country: US
Admin Phone: +1.8002702253
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: webmaster@decopac.com
Registry Tech ID:
Tech Name: Inc., DecoPac
Tech Organization: DecoPac, Inc.
Tech Street: 3500 THURSTON AVE
Tech City: ANOKA
Tech State/Province: MN
Tech Postal Code: 55303-1061
Tech Country: US
Tech Phone: +1.8002702253
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: webmaster@decopac.com
Name Server: NS-319.AWSDNS-39.COM
Name Server: NS-567.AWSDNS-06.NET
Name Server: NS-2040.AWSDNS-63.CO.UK
Name Server: NS-1231.AWSDNS-25.ORG
DNSSEC: unsigned
Registrar Abuse Contact Email: abuse@web.com
Registrar Abuse Contact Phone: +1.8003337680
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2020-08-16T06:15:14Z <<<

For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en


The data in Networksolutions.com's WHOIS database is provided to you by
Networksolutions.com for information purposes only, that is, to assist you in
obtaining information about or related to a domain name registration
record. Networksolutions.com makes this information available "as is," and
does not guarantee its accuracy. By submitting a WHOIS query, you
agree that you will use this data only for lawful purposes and that,
under no circumstances will you use this data to: (1) allow, enable,
or otherwise support the transmission of mass unsolicited, commercial
advertising or solicitations via direct mail, electronic mail, or by
telephone; or (2) enable high volume, automated, electronic processes
that apply to Networksolutions.com (or its systems). The compilation,
repackaging, dissemination or other use of this data is expressly
prohibited without the prior written consent of Networksolutions.com.
Networksolutions.com reserves the right to modify these terms at any time.
By submitting this query, you agree to abide by these terms.

For more information on Whois status codes, please visit
https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en.

Nameservers

Name IP Address
ns-1231.awsdns-25.org 205.251.196.207
ns-2040.awsdns-63.co.uk 205.251.199.248
ns-319.awsdns-39.com 205.251.193.63
ns-567.awsdns-06.net 205.251.194.55
Related

Subdomains

Domain Subdomain
order

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Domain Valuation Snoop Score
0/5
0/5
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0/5
0/5

Organic Search (US) Competitors

Backlink Competitors

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Domain Valuation Snoop Score
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